Best 11 craft affiliate programs to boost your commissions in 2025

Founded in 1921 as California Towel Supply, Paper Mart has evolved into the largest discount packaging supply company in the United States. Headquartered in Orange, California, this family-owned business offers over 26,000 products, including boxes, ribbons, gift wrap, and crafting supplies. 

Crafters can find a variety of materials such as decorative paper, twine, and embellishments. Known for a commitment to quality and affordability, Paper Mart has become a trusted resource for businesses and DIY enthusiasts alike.

Paper Mart’s affiliate program is available via the CJ Affiliate network, allowing you to earn commissions of 5% for new customer sales and 3% for returning customer sales. 

In addition, you’ll benefit from a 30-day referral period and a variety of links and banners, often updated, to help you best promote the company’s product catalog.  

• Commission rate: 3% to 5%
• Cookie duration: 30 days
• URL: Paper Mart affiliate program

2. Blick

While being more known for selling a vast array of art supplies, Blick is also a go-to destination for crafters. With over 110,000 products, including craft-friendly materials like markers, pastels, paints, paper, and tools—plus a wide range of items under the Blick brand—there’s something for every creative project.

Blick’s website even features a “Crafts & Textiles” section, where visitors can find all kinds of craft-related product categories: sewing supplies, paper crafts, beads and jewelry making, kids’ crafts, collage, leather crafts, and more. 

Blick invites affiliates focused on art, artists, or education to join its program via CJ Affiliate or ShareASale. 

Earn up to 10% commission on sales within 24 hours, with access to marketing tools and support. Despite the short referral window, Blick’s strong brand drives a 3%+ conversion rate.

• Commission rate: Up to 10%
• Cookie duration: 1 day
• URL: Blick affiliate program

3. Craftsy

Craftsy, established in 2010 and based in Denver, Colorado, is a leading online platform for creative learning. It offers over 2,000 expert-led classes across more than 20 categories, including quilting, sewing, knitting, cake decorating, cooking, photography, and more. 

Craftsy’s subscription-based model provides flexible, on-demand access to high-quality instructional content, making it a favorite among crafters seeking to learn new skills and connect with a vibrant community of makers across the globe.

The Craftsy affiliate program, available through ShareASale, offers content creators a chance to earn commissions by promoting Craftsy’s extensive range of creative classes. Affiliates can earn up to 30% per sale and $20 for each new annual membership signup achieved using a special discount code for new customers. 

With a wide variety of crafting courses and a supportive community, it’s an excellent opportunity for those passionate about arts and crafts to monetize their content.

• Commission rate: Up to 30%
• Cookie duration: 30 days
• URL: Craftsy affiliate program

4. Knit Picks

Launched in 2002 by Kelley and Bob Petkun, Knit Picks is an online retailer specializing in high-quality yet affordable yarns, needles, and knitting tools. 

The company offers a diverse selection of natural fiber yarns—including wool, alpaca, cotton, and blends—alongside exclusive lines like the U.S.-made, RWS-certified High Desert yarn, sourced from Shaniko Wool Company. 

Knit Picks also provides a wide range of patterns, kits, and dyeable yarns, catering to knitters, crocheters, and fiber artists seeking value, sustainability, and creative inspiration.

If your target market consists of knitting and/or crocheting enthusiasts, consider joining the Knit Picks affiliate program, allowing you to make 10% on every referred purchase. 

Knit Picks provides affiliates with regular newsletters to keep them up to date on current promotions and special incentive opportunities, along with access to banners, ads, and other creative assets to better promote the company’s offerings.

• Commission rate: 10%
• Cookie duration: Not listed
• URL: Knit Picks affiliate program

5. Etsy

Etsy is a global online marketplace known for handmade, vintage, and unique goods. It’s a popular platform for crafters and small businesses to sell their creations, including jewelry, art, home décor, and DIY craft supplies. 

The company also offers a wide variety of materials for crafting enthusiasts, making it a go-to hub for both creators and shoppers.

By signing up for Etsy’s affiliate program, accessible on the Awin platform, you’ll be paid commissions of 4% for every sale generated via your unique affiliate link. In terms of cookies, they last 30 days for website purchases and and 7 days for app purchases. 

• Commission rate: 4%
• Cookie duration: 30 days (website) / 7 days (app)
• URL: Etsy affiliate program

6. Cricut

Cricut, Inc., originally founded as Provo Craft & Novelty, Inc. in 1969, is a creative technology company based in South Jordan, Utah. The company specializes in smart cutting machines and crafting tools that empower users to create personalized, DIY projects with ease. 

Cricut’s product lineup includes machines like the Cricut Maker and Cricut Explore series, which can cut a wide variety of materials including paper, vinyl, fabric, and even wood. These machines are complemented by Cricut’s Design Space software, making it possible for users to design and customize their projects seamlessly. 

As a Cricut affiliate, you’ll be able to earn commissions of up to 12% per sale generated via your unique affiliate links. In addition, as a new partner, you’ll get to enjoy a one-time discount of 30% off on the company’s website.

The program’s referral window is relatively short at just 5 days, but the fact that Cricut is such a well-known brand name in the crafting world should aid tremendously in convincing your audience to make a purchase. 

• Commission rate: Up to 12% 
• Cookie duration: 5 days
• URL: Cricut affiliate program

7. Spellbinders

A premier crafting brand, Spellbinders Paper Arts specializes in innovative tools and supplies for paper crafters. They offer a wide array of products, including dies, stamps, embossing folders, hot foil systems, and their signature BetterPress letterpress system. 

Known for their monthly subscription clubs and collaborations with well-known designers, Spellbinders stands out by combining quality, creativity, and community—empowering crafters to create beautifully detailed, professional-looking projects.

The Spellbinders affiliate program gives content creators and influencers a chance to earn commissions by promoting the company’s extensive range of crafting products. Affiliates earn an 8% commission on each sale, with a 30-day referral period. 

What’s more, the program provides access to a variety of marketing materials, including banners and text links, to support promotional efforts. 

• Commission rate: 8%
• Cookie duration: 30 days
• URL: Spellbinders affiliate program

8. Hobby Lobby

If you’re into craft activities and you’re based in the US, there’s a good chance you’ve heard of Hobby Lobby. The American arts and crafts retailer was founded in 1970 by David and Barbara Green. 

From its humble beginnings making miniature picture frames, the company has grown into the world’s largest privately owned arts and crafts chain, operating over 1,000 stores across 48 states.

The company offers an extensive selection of more than 80,000 products, including art supplies, fabrics, floral arrangements, home décor, seasonal items, and DIY kits.

Hobby Lobby’s affiliate program is available in partnership with the CJ Affiliate platform, allowing you to collect commissions of 4% per sale. While cookies only last for 3 days, Hobby Lobby  offers excellent brand recognition, which will undoubtedly help boost your earnings. 

• Commission rate: 4%
• Cookie duration: 3 days
• URL: Hobby Lobby affiliate program

9. A Cherry on Top Crafts

A Cherry On Top Crafts is a family-owned retailer that got its start in 1997, offering a plethora of supplies for scrapbooking, paper crafting, needlework, and more. 

Whether they’re seasoned crafting pros or hobbyists, shoppers are likely to be delighted with the extensive range of glue guns, adhesives, ribbons, twine, beads, modeling clay, crafting tools, embroidery materials, tissue paper, etc. available.

With a strong creative community, it also features a rewards program where customers earn points through purchases, referrals, reviews, and project sharing—redeemable for discounts on future orders.

You can join the A Cherry On Top Crafts affiliate program via ShareASale and earn a 10% commission on each sale you refer. 

Also featuring a 30-day cookie window, the program provides affiliates with access to branded graphics, banners, and text links to promote the shop’s wide selection of craft supplies—plus in-house support to help maximize success.

• Commission rate: 10%
• Cookie duration: 30 days
• URL: A Cherry On Top Crafts affiliate program

10. Home Made Luxe

Home Made Luxe is a DIY craft subscription box founded by Keitha Dendy, designed to bring Pinterest-inspired home décor projects directly to customers’ doorsteps. 

Each monthly box includes all the materials and detailed instructions—both written and video—to create stylish, handmade pieces like macramé wall hangings, string art, or resin crafts. 

Ideal for solo crafting, family activities, or group gatherings, Home Made Luxe makes it easy to enjoy creative, high-quality projects without the hassle of sourcing supplies.

Sign up to be a Home Made Luxe affiliate partner and get a 10% commission on each purchase made through your link, with the site’s average order value being $40. Available on the ShareASale platform, the Home Made Luxe affiliate also offers discount codes to further entice prospective customers in your audience. 

• Commission rate: 10%
• Cookie duration: Not listed
• URL: Home Made Luxe affiliate program

11. Craftybase

Although many people in your audience likely enjoy doing crafts as a hobby, it’s quite possible that others make a living selling their creations online. For these crafters, Craftybase can be a handy tool indeed.

Craftybase is an inventory and manufacturing software specifically tailored for small-batch makers. It offers real-time tracking of materials and products, automated cost of goods sold (COGS) calculations, and production scheduling. 

By integrating with various ecommerce platforms, Craftybase helps artisans manage expenses, pricing, and compliance, streamlining operations and supporting business growth.

As a Craftybase affiliate, you’ll earn 15% of the subscription fee for every new customer you refer through your affiliate link—for the first 12 months they remain an active Craftybase subscriber. 

In addition, the program offers a generous 90-day referral period, allowing for plenty of time to convert your audience into customers!

• Commission rate: 15%
• Cookie duration: 90 days
• URL: Craftybase affiliate program

Conclusion

Choosing the right craft affiliate marketing programs can turn your creative passion into a rewarding income stream. By partnering with brands that align with your niche and audience, you’ll build trust while earning commissions. 

To further help boost your success with your affiliate marketing business, consider creating your website with Evolup, the AI-powered solution for building affiliate online stores! 

With Evolup, you can design your site in just a few clicks, using our powerful AI tool to write your product descriptions, craft blog posts, translate content, find the perfect brand name and slogan, and more. 

What’s more, the solution is compatible with all affiliate programs, giving you maximum freedom.

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